The video opens in full-screen mode

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The peculiar thing about this type of advertising is that a large ad appears immediately after opening the application. This is no larger than a photo, or video. The ad contains a link to the website or a unique hashtag. Metrics views, reach, clicks. Ad Brand Takeover Native Video These ads will appear in the general feed and other videos. This format allows you to create natural videos that will not cause rejection from users. Lasts up to seconds and can.

Be accompanied by calls to action, links, and hashtags.  reminiscent last database of the ad. The video can be skipped. Indicators include number of impressions, number of clicks, click rate, number of video views, number of views per second, number of video views per second, average video viewing length, and video participation indicators (likes, comments, shares). This advertising format on branded lenses, masks, stickers is similar to.



Lenses for and. Shots on can be created for a limited time (up to days). Branded content will be displayed in key locations throughout the app. Format, , . Advertise in the form of branded lenses, masks and stickers on and promote via blogger placements on Influencers have appeared on. Brands collaborate with them to launch challenges or simply place advertising campaign materials. You can find Russian-speaking bloggers advertising on unofficial exchanges.